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Print Advertising in Working Dog Magazine

2019 EDITORIAL CALENDAR

Issue 13

Space Deadline: April 30, 2019
Ad Copy Due: May 15, 2019
Reaches Readers: June 2019

Issue 16

Space Deadline: July 31, 2019
Ad Copy Due: August 15, 2019
Reaches Readers: September 2019

Issue 14

Space Deadline: May 31, 2019
Ad Copy Due: June 15, 2019
Reaches Readers: July 2019

Issue 17

Space Deadline: August 30, 2019
Ad Copy Due: September 15, 2019
Reaches Readers: October 2019

Issue 15

Space Deadline: June 28, 2019
Ad Copy Due: July 15, 2019
Reaches Readers: August 2019

Issue 18

Space Deadline: September 27, 2019
Ad Copy Due: October 15, 2019
Reaches Readers: November 2019

AD CREATION

Working Dog Magazine will create your ad at a flat rate of $150, regardless of size. This includes basic design, image conversion to CMYK, and a digital proof sent to your email. You may make two (2) separate revisions and still be covered under the $150 ad creation fee. More than two (2) separate ad changes may incur additional charges. The ad creation fee will be due upon completion of the ad. Advertisers are responsible for providing their own graphics/images to appear in the advertisement (see Artwork Specifications).

For more information, contact our office or email the graphics department: graphics@workingdogmagazine.com

2019 PRINT ADVERTISING RATES (USD)

Complimentary online packages come with a signed one year (6 issues) contract only.


4-Color Ad Rates1X3X6X
2 Page Spread$2,295$2,250$2,200 (Platinum)
Full Page Spread$1,295$1,250$1,200 (Platinum)
1/2 Page Horizontal or Island$795$750$700 (Gold)
1/3 Page Square or Vertical$495$450$400 (Silver)
1/4 Page$395$350$300 (Silver)
1/6 Page Horizontal or Vertical$295$250$200 (Bronze)
Premium (Call for availability)
Outside Back – Cover$1,695$1,650$1,600 (Platinum)
Inside Front – Cover$1,595$1,550$1,500 (Platinum)
Inside Front – Page 1$1,495$1,450$1,400 (Platinum)
Inside Back – Cover$1,395$1,350$1,300 (Platinum)
1/3 Page – Event Highlight$595$550$500 (Gold)
1/6 Page – Event Highlight$395$350$300 (Silver)

All print advertisers receive a complimentary tower ad and an online business spotlight for the duration of the contract. Print contracts signed for one year (6 issues) come with a free online package (see Online Advertising).

AD SIZES

Ad DimensionsNon-BleedTrimBleed
2 Page Spread16″ x 10.375″16.5″ x 10.875″16.75″ x 11.125″
Full Page7.75″ x 10.375″8.25″ x 10.875″8.5″ x 11.125″
1/2 Page Horizontal7.375″ x 4.6875″  
1/2 Page Island4.835″ x 7.1563″  
1/3 Events Highlight2.75″ x 7.725″AD DIMENSIONS
All dimensions are listed as
width by height. Covers follow
full page ad specifications.
1/3 Page Square4.835″ x 4.6875″
1/3 Page Vertical2.2917″ x 9.625″
1/4 Page3.5625″ x 4.6875″
1/6 Events Highlight2.75″ x 3.8625″  
1/6 Page Horizontal4.835″ x 2.2187″  
1/6 Page Vertical2.2917″ x 4.6875″  
*The content of your design should fit within these dimensions.
**To allow for full bleed printing, any color that extends to the edges of the page should reach these dimensions beyond the printable area. Full bleeds are only accepted for full-page ads.
Ad Sizes

ARTWORK SPECIFICATIONS

Advertiser assumes full liability for ad content. Working Dog Magazine cannot be responsible for any color or position variation if advertiser does not adhere to the print requirements. Ad placement is at the discretion of the publisher.

  • We ONLY accept digital ads submitted as PDF (preferred), AI or EPS files.
  • Ads with bleeds MUST extend .125 inches past the trim with a .25 inch safety on the inside.
  • Be sure to flatten all artwork, embed all images, and convert text to outlines (preferred) or embed fonts to file.
  • All graphics/images MUST be a minimum resolution of 300 dpi at 100% size and converted to CMYK. No RGB or spot colors (Pantone) are permitted.
  • Please contact our advertising team before submitting an ad. Submit all ads via FTP, Dropbox, Google Drive or email:
    media@workingdogmagazine.com
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